I bet you didn’t know this…

It takes roughly 120,000 gallons of water to construct a car. It takes only 35 gallons to construct a bicycle.

Need we say the planet is suffering a global water crisis right now?  Maybe the folk in China have a bigger handle on this than we think. Just imagine the water savings those guys are creating every time some wee child finally gets their hand-me-down cycle for their birthday? Not so silly after all right?

But truly, if current trends continue, then we’re going to end up with a serious shortage of drinking water.  So we need to sort it out.  NOW.

So, let’s consider the most essential component of your salon or day spa.  You’ve got it – water.  But never fear.  I’m not going to tell you to drain them all down, fill them in with earth and start growing potatoes – heaven forbid!  No, what I want to do is to share with you over 46 industry specific initiatives to help you reduce your water consumption.

And here’s the good news.  If you get your head into my manual, (meaning you have to buy the little sucker, so hop to it), I’ll explain how you can make significant savings without impacting on your guests experience or level of service WHATSOEVER. Oh, and did you want another reason?  You’ll save money in the process, (Oops, I think I’ve already said that).

Just think, what a bonus to be able to tell your customers that not only will frequenting your salon or day spa will give them a wonderful experience, by visiting your establishment, they are making a positive step to ensuring that they too reduce their impact on the global water crisis.  WHAT A GREAT ADVERTISING CAMPAIGN!

So come on, pull your finger out.  Read my manual and start changing things – today!

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