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If you’ve ever wanted to reduce your salon or spa’s carbon foot print, take a stand, and make a difference while on this planet — and save tens of thousands of dollars a year in the process — then this will be the most important message you’ll ever read.

My name is Cleve, and I’d like to share my story with you about how I accidentally stumbled on a comprehensive, foolproof way to completely go Green in your salon or spa, save tens of thousands of dollars a year doing so and set your business apart from your competitors by receiving environmental certification from your local city.

From Spa Director to Environmental Warrior…

But before I get ahead of myself…less than [two years ago] I was hired as Spa Director of one of the swankiest luxury roof-top hotel spas in Hollywood, just refurbished for $10 million dollars. I arrived from Australia knowing everything about how to pamper my clients with premium services and zilch about how to go “green” — when I found myself surrounded by some of the most familiar faces in Hollywood…

It was obvious that Celebrities too are conscious about the environment, as these are real clients who received personalized treatments from my team of therapists. As you can see they are some of the most prominent world-famous celebrities in the business, household names like Jessica Alba, Paris Hilton, Halle Berry, Nicole Kidman, Carson Kressley, Kanye West, and Harry Connick Jr, to name just a few, seriously, my list could go on for ever!

So as you could imagine, if you’re going to make your day spa a successful Celebrity hang out here in the middle of Hollywood, you have to offer something vastly different to set yourself apart from the plethora of day spas in a city over crowded with therapists and spas. Knowing this, and with both a local and international reputation to uphold, the spa owners made a commitment to a concept of restoring the mind, body and spirit in an eco-friendly and environmentally conscious way…If servicing such high profile clients wasn’t enough, walking into this management position there was absolutely zero know-how and no policies or system manuals in place to actually create this eco-friendly environment…the thought alone was certainly enough to fry my head. Our décor featured hand-carved, hand-laid imported mosaic tile from Israel, our reception desk was carved from a fallen 100-year-old walnut tree, we had hand-carved Israeli stone on the walls also – are you starting to see where the $10 million was actually spent? – and to make matters even worse, the entire spa was white. Yep, white floors, walls and ceilings!!! Killer right? I could see right away that really “going green” and staying green was going to be a mammoth project.

So, there it was… The biggest challenge I had ever faced in my career: how was I going to manage, maintain and preserve this $10 million investment and somehow keep my job?

Big Challenge Ahead: Rally the Troops

So it was time to rally the friends. I called a number of my industry pals, all serious players in the spa and salon world, (nationally and internationally, I’m talking huge players), and I noticed as I spoke with them individually that every one of them blew me away with sound and enlightening advice. So I decided to call in a few favors they owed me and get everyone together in the same room for a massive brainstorming session to solve my problem. But something strange happened…once we all got together, we discovered that each of us has a mission to help the beauty industry become more aware and conscious of the damage it’s doing to the planet. This led to many more meetings, much wine, (organic of course), and research spanning the globe for the most adaptable data and practical initiatives we could find to help our industry really go green.

It was a daunting task at first that at times careened out of control…but after nine months of exhaustive research, late nights and even more wine, the team rose to the occasion in August 2009 we published our first draft. We exhaustively cross-referenced our manual and verified it with top experts of environmental science, and by January 2010 we had collectively developed a comprehensive solution manual to all my green problems, right there in the palms of my hands.

At this moment something dawned on us…we all realized something special, we had not only solved my problem of managing the $10 million Green spa, but we had in fact just collectively developed the only salon and day spa-specific environmental Go Green blue print available online! And how did we know this? Because the Internet was our research back yard for those nine months and we had experienced first hand just how damn hard it was to hunt down and pull together relevant information and data backed up by any form of scientific evidence.

So we decided for the sake of our industry and the health of the planet to gather all the research, to rework the material into a format that would make a really simple, hold your hand, comprehensive study course and share it with you, so here it is: “The Go Green Spa and Salon Training Program”.

The Comprehensive Guide to “Go Green” at your fingertips

You won’t have to spend hours and months combing the Internet to learn how to become a certified green salon or spa… What you get is the most detailed and comprehensive 81 page Training Manual and for those who love to learn via audio, you’ll also get, (as a bonus), the professionally recorded and mastered 11 Chapter-Audio set.

Both formats cover 19 of the most significant and critical environmental concerns with over 321, yep, “Three Hundred and Thirty One” industry specific, heavily researched and easy to follow salon and day spa business green initiatives. (You won’t find this superior quality training manual and audio series in any retail store or online, this is truly an industry first!)

This 81 page manual offers a wealth of clearly organized information along with easy-to-follow instructions showing you not only how to implement a painless, effortless yet details go green system but exactly how to secure your green day spa accreditation or eco-friendly beauty salon accreditation and become a fully certified green salon or spa in less than 60 days. Nothing has been left out… you get the same material that I and my heavy weight industry buddies have used to set ourselves apart from our competitors, make a massive impact on the planet, increase our revenue, and save tens of thousands of dollars having fun!

The “Go Green” guide is your blueprint to help you move through the accreditation process quickly and easily without confusion or hassles. Each chapter has detailed, industry-specific check lists that walk you through exactly what you need to do with the resources you need to do it, without committing unnecessary time and energy…and remember you’ll have the added advantage of having the entire training program in audio format, so you can revisit any part of the training you like and even copy it for your staff and use it in their training sessions! Plus, you’ll learn:

Here’s what you’ll get

Training Module 1

Industry specific initiatives on how these simple environmental check lists will save you tens of thousands of dollars each and every year recycling.

Training Module 2

43 Industry specific initiatives on how to reduce your carbon foot print with countless reduction strategies including killer tips on re-using and repurposing common materials you use every day.

Training Module 3

18 Industry specific initiatives on how to reduce your energy, water, plastic, and paper usage to save you thousands, and how to replace common energy-hogging features and appliances in your salon/spa with money-saving, eco-friendly alternatives.

Training Module 4

30 Industry specific initiatives on how to take advantage of “green” options for renewable energy sources, and how to engage your landlord or local utility provider to help you do it.

Training Module 5

46 Industry specific initiatives on how a few simple steps can help you reduce water use without impacting the guest experience or level of service, and save you money you didn’t know you had.

Training Module 6

34 Industry specific initiatives on how to enhance the atmosphere and ambience of your salon or spa inside and out, while saving precious water resources at the same time.

Training Module 7

11 Industry specific initiatives on how to use viable, effective green alternatives to phase out toxic pollutants , improve air quality, and raise public awareness.

Training Module 8

14 Industry specific initiatives on how to use green lighting sources and optimize the natural light you didn’t know you had, saving you thousands when that energy bill comes in each month.

Training Module 9

10 Industry specific initiatives on how six easy steps can help you can measure and regulate your energy use, and how to viably design and install a solar energy system.

Training Module 10

17 Industry specific initiatives on how to identify the hidden, every-day pollutants in your salon or spa and how to replace them with safer products.

Act Now and I will include the following BONUS items for FREE:

Because I want to jump-start our mission to transform the salon and spa industry I am offering the following bonuses with this introductory offer:

Bonus Training Module 11

The 93-minute, professionally recorded Go Green Spa and Salon Audio Series, — listen on the go, anywhere you are, ABSOLUTELY FREE!

Bonus Training Module 12

How to set your business apart from your competitors with our easy How-To Guide to Green Marketing in your salon or spa, ABSOLUTELY FREE!

Bonus Training Module 13

All-inclusive Monthly Green Initiatives Chart to keep your goals on track, your team members inspired and moving forward, ABSOLUTELY FREE!

Bonus Training Module 14

Additional e-book to convert your home to a green, eco-friendly personal environment, ABSOLUTELY FREE!

Bonus Training Module 15

Easy to use, complimentary Excel Spreadsheet application to use along with the Go-Green guide – this comprehensive Excel tool will to track your progress and success, ABSOLUTELY FREE!

This is Massive Value! Or as I like to call it, “The NO Brainer”

Think of the countless hours and thousands of dollars spent putting this program together…and you get to leverage the knowledge and fast track your green program for the cost of a 25-minute micro service in your spa or salon, like a express massage or a few foils of color.

That, my friend, is the bargain of a lifetime for a serious spa or salon owner like you. What’s more, the money is actually irrelevant, because…

If you change your mind, you can get a FULL refund – No questions asked

Here’s how it works: Order your personal copy of the Go Green Spa and Salon Training System, and use it as if you owned it. If, for any reason or for no reason at all, you aren’t completely satisfied after 60 days (by which time you will be approved by your local city council!) — just email us to receive a FULL refund of your purchase price. No questions asked. No hassles or forms to fill out, no problems at all. I am 100% confident this guide will work for you but if it doesn’t, I will refund your money – it’s that simple.

Act NOW — This is truly a limited-time offer. I will be raising the price within the next 30 days.

Here’s how it works: Order your personal copy of the Go Green Spa and Salon Training System, and use it as if you owned it. If, for any reason or for no reason at all, you aren’t completely satisfied after 60 days (by which time you will be approved by your local city council!) — just email us to receive a FULL refund of your purchase price. No questions asked. No hassles or forms to fill out, no problems at all. I am 100% confident this guide will work for you but if it doesn’t, I will refund your money – it’s that simple.

INSTANT DOWNLOAD for only $49.95

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As soon as your payment is authorized (this takes less than a minute), you will be given instructions on how to download & open your training manuals.

If you’re reading this now I know you share our mission to transform the salon and spa industry and protect our environment. That’s why I want to jump-start your go green initiative with this introductory extra-low price of $49.95 for just the first 50 copies. However, act quickly because I will have to increase the price $97 after the first 50 copies, but I want to ensure that you get your copy and start making a difference in your salon and spa environment today.

Don’t Wait…Move ahead with your Go-Green Initiative TODAY

I know you share my commitment to start going green today – so the choice is clear: you can continue to lose money and resources every day as you watch your utility and energy bills go up and up — as toxic by-products continue to flow from your salon every day…

Or you can order your Go-Green guide and launch your cleaner, greener salon and spa initiative today to save money, protect your environment, and attract customers all while you feel great about yourself and your industry!

P.S. Go ahead and secure your copy at the reduced price now, while you’re still reading — you know how important this initiative is, and there’s absolutely NO RISK — no reason at all not to try this amazing package for yourself…and remember, I can only extend this special offer of $49 for the first 50 copies! So don’t let this chance to elevate your business and protect your environment through this special offer pass you by! Grab your copy now. Thanks and along with your help, I look forward to making a difference in our environment and within our industry, one salon and day spa at a time!